:root{
  --bg:#061327;
  --surface:#0b1c39;
  --surface-2:#10254b;
  --surface-3:#132f63;
  --surface-soft:#f5f8ff;
  --card:#ffffff;
  --text:#dce7ff;
  --text-muted:#aebddd;
  --text-strong:#07142d;
  --line:rgba(158,184,255,.16);
  --line-soft:rgba(7,20,45,.08);
  --primary:#4f7cff;
  --primary-2:#7aa2ff;
  --accent:#19c8a5;
  --accent-2:#f7b744;
  --danger:#ea5b77;
  --success:#16a34a;
  --shadow:0 24px 80px rgba(5,15,35,.18);
  --shadow-soft:0 16px 40px rgba(5,15,35,.08);
  --radius:28px;
  --radius-md:20px;
  --radius-sm:14px;
  --container:min(1180px,calc(100vw - 32px));
  --grad-hero:radial-gradient(circle at 0% 0%, rgba(79,124,255,.22), transparent 35%),radial-gradient(circle at 100% 0%, rgba(25,200,165,.18), transparent 25%),linear-gradient(180deg,#08172f 0%,#07142d 100%);
  --grad-card:linear-gradient(180deg,rgba(255,255,255,.12),rgba(255,255,255,.04));
  --font:Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font-family:var(--font);background:linear-gradient(180deg,#f7faff 0,#eef4ff 100%);color:var(--text-strong);line-height:1.6;text-rendering:optimizeLegibility}
a{color:inherit;text-decoration:none}
a:hover{text-decoration:none}
img{max-width:100%;display:block}
button,input,select,textarea{font:inherit}
button{cursor:pointer}
input,select,textarea{border:1px solid rgba(7,20,45,.12);background:#fff;border-radius:16px;padding:.95rem 1rem;color:var(--text-strong)}
textarea{resize:vertical}
.container{width:var(--container);margin-inline:auto}
.narrow{max-width:860px;margin-inline:auto}
.section-padding{padding:84px 0}
.section-muted{background:linear-gradient(180deg,#f8fbff 0,#eef3ff 100%)}
.section-dark{background:var(--bg);color:var(--text)}
.eyebrow{margin:0 0 .85rem;font-size:.82rem;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--primary)}
.section-heading{max-width:800px;margin:0 auto 2.2rem}
.section-heading h2,.page-intro h1{margin:.2rem 0 1rem;font-size:clamp(2rem,4vw,3.4rem);line-height:1.04;letter-spacing:-.03em}
.section-heading p,.page-lead{margin:0;color:#42506d;font-size:1.08rem}
.page-intro{padding:64px 0 24px}
.skip-link{position:absolute;left:-9999px;top:auto;width:1px;height:1px;overflow:hidden}
.skip-link:focus{left:16px;top:16px;width:auto;height:auto;padding:12px 16px;background:#fff;border-radius:12px;z-index:9999;box-shadow:var(--shadow-soft)}
.announcement-bar{position:relative;z-index:40;background:#041125;color:#d7e4ff;border-bottom:1px solid rgba(255,255,255,.08)}
.announcement-inner{display:flex;align-items:center;justify-content:space-between;gap:16px;padding:10px 0;font-size:.92rem}
.announcement-inner a{font-weight:700;color:#fff}
.site-header{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.82);backdrop-filter:blur(18px);border-bottom:1px solid rgba(7,20,45,.07);transition:background .24s ease,box-shadow .24s ease}
.site-header.is-scrolled{background:rgba(255,255,255,.92);box-shadow:0 16px 34px rgba(7,20,45,.08)}
.header-inner{display:flex;align-items:center;justify-content:space-between;gap:20px;padding:16px 0}
.brand{display:flex;align-items:center;gap:12px;min-width:0}
.brand span{display:flex;flex-direction:column;gap:1px}
.brand strong{font-size:1rem;color:#061327}
.brand small{font-size:.82rem;color:#61708f}
.site-nav{display:flex;align-items:center;gap:10px}
.site-nav>a{padding:11px 14px;border-radius:14px;color:#42506d;font-weight:600}
.site-nav>a:hover,.site-nav>a:focus,.site-nav>a.is-active{background:#edf3ff;color:#0b1c39}
.nav-toggle{display:none;border:0;background:transparent;padding:8px}
.nav-toggle-bar{display:block;width:22px;height:2px;background:#07142d;border-radius:3px}.nav-toggle-bar+.nav-toggle-bar{margin-top:4px}
.button{display:inline-flex;align-items:center;justify-content:center;gap:10px;padding:14px 22px;border-radius:16px;font-weight:800;transition:transform .2s ease,box-shadow .2s ease,background .2s ease,border-color .2s ease;border:1px solid transparent}
.button:hover,.button:focus{transform:translateY(-1px);box-shadow:0 18px 34px rgba(10,20,45,.12)}
.button-sm{padding:11px 16px;border-radius:14px;font-size:.94rem}
.button-primary{background:linear-gradient(135deg,var(--primary),#315eed);color:#fff;box-shadow:0 16px 30px rgba(79,124,255,.22)}
.button-secondary{background:#fff;color:#0b1c39;border-color:rgba(7,20,45,.1)}
.button-secondary-dark{background:rgba(255,255,255,.08);color:#fff;border-color:rgba(255,255,255,.14)}
.button-outline{background:transparent;color:#fff;border-color:rgba(255,255,255,.16)}
.button-whatsapp{background:#16a34a;color:#fff;border-color:#16a34a}
.hero{position:relative;overflow:hidden;background:var(--grad-hero);color:var(--text);padding:64px 0 80px}
.hero::before,.hero::after{content:"";position:absolute;border-radius:50%;filter:blur(20px);pointer-events:none}
.hero::before{width:360px;height:360px;background:rgba(79,124,255,.12);right:-120px;top:60px}
.hero::after{width:220px;height:220px;background:rgba(25,200,165,.12);left:-40px;bottom:60px}
.hero-grid{position:relative;display:grid;grid-template-columns:1.1fr .9fr;gap:28px;align-items:start}
.hero-copy h1{margin:0 0 1rem;font-size:clamp(2.5rem,5vw,4.85rem);line-height:.97;letter-spacing:-.045em;max-width:13ch}
.hero-lead{max-width:68ch;margin:0 0 1.4rem;color:#ccd9f6;font-size:1.1rem}
.hero-actions{display:flex;flex-wrap:wrap;gap:14px;margin-bottom:1.25rem}
.hero-chips,.pill-list{list-style:none;padding:0;margin:0;display:flex;flex-wrap:wrap;gap:10px}
.hero-chips li,.pill-list li,.logo-pill,.pill{padding:10px 14px;border:1px solid rgba(255,255,255,.1);background:rgba(255,255,255,.06);backdrop-filter:blur(12px);border-radius:999px;color:#e9f0ff;font-weight:700;font-size:.92rem}
.hero-proof{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px;margin-top:1.5rem}
.proof-card{padding:18px;border-radius:20px;background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.08);backdrop-filter:blur(12px)}
.proof-card strong{display:block;font-size:1.25rem;color:#fff;margin-bottom:.45rem}.proof-card span{color:#cbd6f3;font-size:.95rem}
.glass-panel{padding:22px;border-radius:30px;background:linear-gradient(180deg,rgba(255,255,255,.14),rgba(255,255,255,.06));border:1px solid rgba(255,255,255,.1);backdrop-filter:blur(20px);box-shadow:0 28px 60px rgba(0,0,0,.14)}
.hero-panel .glass-panel{position:sticky;top:120px}
.panel-top{display:flex;justify-content:space-between;gap:14px;align-items:center;margin-bottom:18px}.panel-title{display:flex;align-items:center;gap:12px;color:#fff}.panel-title span{display:flex;gap:6px}.panel-title i{width:10px;height:10px;border-radius:50%;display:block;background:#fff;opacity:.45}.badge,.ab-badge{display:inline-flex;align-items:center;gap:8px;padding:10px 14px;border-radius:999px;border:1px solid rgba(255,255,255,.12);background:rgba(255,255,255,.08);font-weight:800;font-size:.82rem;color:#fff}
.ab-badge{margin-bottom:1rem}
.dashboard-grid,.grid-4,.grid-3,.grid-2,.feature-grid{display:grid;gap:18px}
.dashboard-grid{grid-template-columns:repeat(2,minmax(0,1fr))}
.grid-4{grid-template-columns:repeat(4,minmax(0,1fr))}
.grid-3{grid-template-columns:repeat(3,minmax(0,1fr))}
.grid-2{grid-template-columns:repeat(2,minmax(0,1fr))}
.dashboard-card,.feature-card,.surface-card,.content-card,.resource-card,.pricing-card,.case-card,.sidebar-card,.metric-card,.faq-card,.stat-card,.story-card,.comparison-card{background:#fff;color:var(--text-strong);border:1px solid var(--line-soft);border-radius:26px;box-shadow:var(--shadow-soft)}
.dashboard-card{padding:20px;background:rgba(255,255,255,.08);border-color:rgba(255,255,255,.1);color:#fff}.dashboard-card p,.dashboard-card li{color:#d6e2ff}
.dark-card{background:rgba(9,24,51,.58)}
.dashboard-card h2,.feature-card h3,.surface-card h3,.content-card h2,.resource-card h3,.pricing-card h3,.story-card h3,.comparison-card h3{margin:0 0 .7rem;font-size:1.25rem;line-height:1.2}
.workflow-list{display:grid;gap:14px}.workflow-item{display:flex;gap:14px;align-items:flex-start}.workflow-index{display:grid;place-items:center;width:34px;height:34px;border-radius:12px;background:rgba(255,255,255,.14);font-weight:900;flex-shrink:0}
.workflow-item p,.mini-list,.feature-card p,.content-card p,.resource-card p,.case-card p,.sidebar-card p,.comparison-card p,.pricing-card p{margin:0;color:#54637f}
.dark-card p,.dark-card li,.dark-card .mini-list{color:#d5def6}
.mini-list,.check-list,.number-list{padding-left:1.1rem}.mini-list li,.check-list li,.number-list li{margin-bottom:.45rem}
.logo-row{display:flex;flex-wrap:wrap;gap:14px;justify-content:center}
.logo-pill{background:#fff;color:#223251;border:1px solid rgba(7,20,45,.08);box-shadow:0 8px 24px rgba(7,20,45,.06)}
.feature-card,.surface-card,.resource-card,.pricing-card,.case-card,.sidebar-card,.story-card,.comparison-card{padding:24px}
.icon-badge{display:grid;place-items:center;width:44px;height:44px;border-radius:14px;background:linear-gradient(135deg,#e8f0ff,#d6f7ef);color:#0b1c39;font-weight:900;margin-bottom:14px}
.surface-card.dark,.story-card.dark{background:linear-gradient(180deg,#08172f,#07142d);color:#dce7ff;border-color:rgba(255,255,255,.08)}
.surface-card.dark p,.story-card.dark p,.surface-card.dark li{color:#dce7ff}
.inline-metrics{display:flex;gap:12px;flex-wrap:wrap;margin-top:1rem}.metric-chip{padding:11px 14px;border-radius:14px;background:#f4f8ff;border:1px solid rgba(7,20,45,.08);font-weight:700;color:#24324e}
.kpi-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:18px}.kpi{padding:24px;border-radius:24px;background:#fff;border:1px solid rgba(7,20,45,.08);box-shadow:var(--shadow-soft)}.kpi strong{display:block;font-size:2rem;margin-bottom:.35rem}.kpi span{color:#61708f}
.audience-switcher{display:flex;gap:8px;flex-wrap:wrap;margin-bottom:1rem}.switcher-button{padding:11px 14px;border-radius:14px;border:1px solid rgba(255,255,255,.12);background:rgba(255,255,255,.06);color:#dce7ff;font-weight:800}.switcher-button.is-active{background:#fff;color:#07142d;border-color:#fff}
.audience-panel{display:none}.audience-panel.is-active{display:block}
.timeline{display:grid;gap:18px;position:relative}.timeline-step{display:grid;grid-template-columns:auto 1fr;gap:16px;padding:22px;border-radius:22px;background:#fff;border:1px solid rgba(7,20,45,.08);box-shadow:var(--shadow-soft)}.timeline-step strong{display:grid;place-items:center;width:44px;height:44px;border-radius:16px;background:#eaf1ff;color:#2040a1}
.comparison-table{overflow:auto;border-radius:24px;border:1px solid rgba(7,20,45,.08);background:#fff;box-shadow:var(--shadow-soft)}.comparison-table table{width:100%;border-collapse:collapse;min-width:720px}.comparison-table th,.comparison-table td{padding:16px 18px;text-align:left;border-bottom:1px solid rgba(7,20,45,.06)}.comparison-table th{background:#f3f7ff;font-size:.9rem;text-transform:uppercase;letter-spacing:.08em;color:#475676}.comparison-table tr:last-child td{border-bottom:0}
.pricing-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}.pricing-card{position:relative}.pricing-card.is-featured{border-color:rgba(79,124,255,.28);box-shadow:0 28px 52px rgba(79,124,255,.14)}.pricing-badge{position:absolute;top:18px;right:18px;padding:8px 12px;border-radius:999px;background:#edf3ff;color:#2248b4;font-size:.82rem;font-weight:900}.pricing-price{font-size:2rem;font-weight:900;letter-spacing:-.03em;margin:.2rem 0 .6rem}
.cta-band,.footer-cta{display:grid;grid-template-columns:1fr auto;gap:24px;align-items:center;padding:30px;border-radius:30px;background:linear-gradient(135deg,#07142d,#0c2347);color:#fff;box-shadow:0 24px 70px rgba(7,20,45,.18)}.cta-band p,.footer-cta p{color:#d7e3ff}.cta-band-actions,.footer-cta-actions{display:flex;flex-wrap:wrap;gap:12px}
.page-grid{display:grid;grid-template-columns:minmax(0,1fr) 330px;gap:24px;align-items:start}.article-layout{display:grid;grid-template-columns:minmax(0,1fr) 290px;gap:24px;align-items:start}.sidebar-stack{display:grid;gap:16px}.toc-card ul,.resource-list,.footer-list,.faq-list{list-style:none;padding:0;margin:0}.toc-card li,.resource-list li,.footer-list li{margin-bottom:.55rem}.toc-card a,.resource-list a{color:#2347a7;font-weight:700}
.content-card{padding:28px}.content-card h2,.content-card h3{margin-top:1.6rem;margin-bottom:.75rem;line-height:1.12}.content-card h2:first-child,.content-card h3:first-child{margin-top:0}.content-card p,.content-card li{color:#41506d}.content-card ul{padding-left:1.1rem}.content-card blockquote{margin:1.5rem 0;padding:18px 20px;border-left:4px solid var(--primary);background:#f4f8ff;border-radius:0 18px 18px 0;color:#20304d}
.lead-capture-card{padding:26px;border-radius:28px;background:linear-gradient(180deg,#fff,#f4f8ff);border:1px solid rgba(7,20,45,.08);box-shadow:var(--shadow-soft)}
.demo-form{display:grid;gap:16px}.form-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px}.field{display:grid;gap:8px}.field label{font-weight:800;color:#10254b}.field-full{grid-column:1/-1}.checkbox{display:grid;grid-template-columns:auto 1fr;gap:12px;align-items:flex-start}.checkbox input{margin-top:5px}.form-actions{display:flex;flex-wrap:wrap;gap:12px}.form-note{margin:0;color:#61708f}.form-status{margin:0;font-weight:700}.form-status.is-error{color:#b42318}.form-status.is-success{color:#147d3f}.form-honeypot{position:absolute;left:-9999px}
.faq-list{display:grid;gap:14px}.faq-card{overflow:hidden}.faq-question{width:100%;padding:20px 22px;background:#fff;border:0;display:flex;justify-content:space-between;align-items:center;font-weight:800;color:#0b1c39;text-align:left}.faq-panel{padding:0 22px 20px}.faq-panel[hidden]{display:none}.faq-question::after{content:'+';font-size:1.4rem;color:#315eed}.faq-question[aria-expanded="true"]::after{content:'−'}
.resource-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}.resource-meta{display:flex;gap:10px;flex-wrap:wrap;margin-bottom:12px}.resource-tag{padding:8px 10px;border-radius:999px;background:#f3f7ff;color:#2648a7;font-weight:800;font-size:.8rem}
.story-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}.story-card .story-label{display:inline-block;padding:8px 10px;border-radius:999px;background:#eef5ff;color:#1f45b2;font-weight:800;font-size:.78rem;margin-bottom:12px}
.filter-row{display:flex;gap:12px;flex-wrap:wrap}.filter-chip{padding:11px 14px;border-radius:999px;background:#fff;border:1px solid rgba(7,20,45,.08);font-weight:800;color:#1e2e4d}
.blog-hero{padding:48px 0 18px}.search-card{display:grid;gap:14px;padding:24px;border-radius:24px;background:#07142d;color:#fff;box-shadow:var(--shadow)}.search-row{display:grid;grid-template-columns:1fr auto;gap:12px}.search-card label{font-weight:800}.search-card input{background:rgba(255,255,255,.96)}
.breadcrumbs{padding:18px 0 0}.breadcrumbs ol{list-style:none;padding:0;margin:0;display:flex;gap:10px;flex-wrap:wrap}.breadcrumbs li{display:flex;align-items:center;gap:10px;color:#5b6a87;font-weight:700}.breadcrumbs li:not(:last-child)::after{content:'/';color:#a0afca}.breadcrumbs a:hover,.breadcrumbs a:focus{text-decoration:underline}
.site-footer{background:#07142d;color:#dce7ff;margin-top:70px;padding-top:34px}.footer-grid{display:grid;grid-template-columns:1.5fr 1fr 1fr 1fr;gap:22px;padding:34px 0}.footer-copy{color:#b7c4de;max-width:42ch}.footer-title{margin:0 0 .85rem;font-size:1rem;color:#fff}.footer-list a{color:#b7c4de}.footer-list a:hover,.footer-list a:focus{color:#fff;text-decoration:underline}.footer-bottom{display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap;padding:16px 0 94px;border-top:1px solid rgba(255,255,255,.08);color:#9eb0d0;font-size:.92rem}.brand-footer strong,.brand-footer small{color:#fff}
.mobile-cta{position:fixed;left:16px;right:16px;bottom:16px;display:none;gap:10px;padding:12px;border-radius:22px;background:rgba(7,20,45,.92);backdrop-filter:blur(18px);border:1px solid rgba(255,255,255,.08);box-shadow:0 20px 44px rgba(7,20,45,.24);z-index:60}
.reveal{opacity:0;transform:translateY(18px);transition:opacity .5s ease,transform .5s ease}.reveal.is-visible{opacity:1;transform:none}
.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}
.table-scroll{overflow:auto}
.article-cta{padding:18px 20px;border:1px solid rgba(79,124,255,.2);background:#f5f8ff;border-radius:20px}
.callout{padding:18px;border-radius:18px;background:#f3f7ff;border:1px solid rgba(7,20,45,.08)}
.stat-row{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}.stat-card{padding:24px}.stat-card strong{display:block;font-size:1.8rem;margin-bottom:.4rem}.stat-card span{color:#5d6b86}
@media (max-width:1180px){.hero-grid,.page-grid,.article-layout,.cta-band,.footer-cta{grid-template-columns:1fr}.hero-panel .glass-panel{position:relative;top:auto}.grid-4{grid-template-columns:repeat(2,minmax(0,1fr))}.grid-3,.resource-grid,.story-grid,.pricing-grid,.kpi-grid,.stat-row{grid-template-columns:repeat(2,minmax(0,1fr))}.footer-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:920px){.site-nav{position:fixed;inset:84px 16px auto 16px;background:#fff;border:1px solid rgba(7,20,45,.08);border-radius:22px;padding:16px;box-shadow:0 24px 44px rgba(7,20,45,.12);display:none;flex-direction:column;align-items:stretch}.site-nav.is-open{display:flex}.site-nav>a,.site-nav .button{width:100%;justify-content:center}.nav-toggle{display:block}.form-grid,.dashboard-grid,.grid-2,.grid-3,.grid-4,.resource-grid,.story-grid,.pricing-grid,.kpi-grid,.stat-row{grid-template-columns:1fr}.hero-proof{grid-template-columns:1fr}.search-row{grid-template-columns:1fr}.footer-grid{grid-template-columns:1fr}.announcement-inner{flex-direction:column;align-items:flex-start}.mobile-cta{display:flex}}
@media (max-width:760px){.section-padding{padding:64px 0}.header-inner{padding:12px 0}.hero{padding:48px 0 70px}.hero-copy h1{max-width:none;font-size:clamp(2.2rem,10vw,3.6rem)}.hero-lead{font-size:1rem}.cta-band,.footer-cta,.glass-panel,.feature-card,.surface-card,.resource-card,.pricing-card,.content-card,.lead-capture-card,.story-card,.comparison-card{border-radius:24px}.page-intro{padding:40px 0 16px}.page-grid,.article-layout{gap:16px}.mobile-cta{left:12px;right:12px;bottom:12px}.button{width:100%}.hero-actions{display:grid}.audience-switcher{display:grid;grid-template-columns:1fr}.proof-card,.kpi,.stat-card{padding:20px}}


/* v5-v6 CRO and advanced UI additions */
.hero-meta-grid,.segment-grid,.campaign-grid,.ops-metrics,.funnel-grid,.trust-grid,.audit-grid{display:grid;gap:18px}
.hero-meta-grid{grid-template-columns:repeat(3,minmax(0,1fr));margin-top:1.2rem}
.segment-grid{grid-template-columns:repeat(4,minmax(0,1fr))}
.segment-card,.campaign-card,.ops-card,.consent-banner,.consent-panel,.persona-card,.trust-card,.funnel-card{background:#fff;border:1px solid rgba(7,20,45,.08);border-radius:26px;box-shadow:var(--shadow-soft)}
.segment-card,.campaign-card,.ops-card,.persona-card,.trust-card,.funnel-card{padding:24px}
.segment-card h3,.campaign-card h3,.ops-card h3,.persona-card h3,.trust-card h3,.funnel-card h3{margin:0 0 .6rem;font-size:1.2rem;line-height:1.15}
.segment-card p,.campaign-card p,.ops-card p,.persona-card p,.trust-card p,.funnel-card p{margin:0;color:#55647f}
.segment-card .button,.campaign-card .button{margin-top:1rem}
.persona-switch{display:flex;flex-wrap:wrap;gap:8px;margin:1rem 0 1.2rem}
.persona-card{display:none;padding:22px;background:rgba(255,255,255,.06);border-color:rgba(255,255,255,.1);color:#fff}
.persona-card p,.persona-card li{color:#dbe5ff}
.persona-card.is-active{display:block}
.hero-command{display:grid;gap:16px;margin-top:1rem}
.score-strip{display:flex;flex-wrap:wrap;gap:10px}
.score-pill{padding:12px 14px;border-radius:16px;background:rgba(255,255,255,.08);border:1px solid rgba(255,255,255,.1);font-weight:800;color:#fff}
.highlight-box{padding:20px;border-radius:22px;background:linear-gradient(180deg,#ffffff,#f5f8ff);border:1px solid rgba(7,20,45,.08)}
.highlight-box h3{margin:0 0 .5rem}
.highlight-box p{margin:0;color:#5a6782}
.consent-shell{position:fixed;left:16px;right:16px;bottom:16px;z-index:80;display:grid;gap:12px;max-width:1040px;margin-inline:auto}
.consent-banner,.consent-panel{padding:18px 20px;background:rgba(255,255,255,.96);backdrop-filter:blur(16px)}
.consent-banner h3{margin:.25rem 0 .45rem;font-size:1.15rem;line-height:1.2}
.consent-banner p,.consent-option p{margin:0;color:#58657f}
.consent-actions{display:flex;flex-wrap:wrap;gap:10px;align-items:center;margin-top:1rem}
.consent-actions-panel{margin-top:1.2rem}
.consent-option{display:flex;align-items:flex-start;justify-content:space-between;gap:16px;padding:14px 0;border-bottom:1px solid rgba(7,20,45,.08)}
.consent-option:last-child{border-bottom:0;padding-bottom:0}
.toggle-switch{position:relative;display:inline-flex;align-items:center}
.toggle-switch input{position:absolute;opacity:0;pointer-events:none}
.toggle-switch span{display:inline-block;width:52px;height:30px;border-radius:999px;background:#d7dfef;position:relative;transition:background .2s ease}
.toggle-switch span::after{content:'';position:absolute;width:24px;height:24px;border-radius:50%;background:#fff;left:3px;top:3px;transition:transform .2s ease;box-shadow:0 6px 14px rgba(7,20,45,.18)}
.toggle-switch input:checked + span{background:#315eed}
.toggle-switch input:checked + span::after{transform:translateX(22px)}
.ops-shell{padding:52px 0 80px;background:linear-gradient(180deg,#f7fbff,#edf4ff)}
.ops-toolbar,.ops-metrics,.ops-grid,.ops-table-wrap{display:grid;gap:18px}
.ops-toolbar{grid-template-columns:1fr auto;align-items:center;margin-bottom:24px}
.ops-metrics{grid-template-columns:repeat(4,minmax(0,1fr));margin-bottom:18px}
.ops-card strong{display:block;font-size:1.8rem;margin-bottom:.35rem}
.ops-grid{grid-template-columns:1.2fr .8fr}
.ops-table-wrap{overflow:auto;background:#fff;border:1px solid rgba(7,20,45,.08);border-radius:24px;box-shadow:var(--shadow-soft)}
.ops-table{width:100%;border-collapse:collapse;min-width:920px}
.ops-table th,.ops-table td{padding:14px 16px;text-align:left;border-bottom:1px solid rgba(7,20,45,.06);vertical-align:top}
.ops-table th{background:#f4f8ff;color:#445370;font-size:.84rem;text-transform:uppercase;letter-spacing:.07em}
.ops-chip{display:inline-flex;align-items:center;padding:7px 10px;border-radius:999px;background:#eff4ff;border:1px solid rgba(7,20,45,.08);font-weight:800;font-size:.82rem;color:#2d4aa3}
.inline-stat-list{display:grid;gap:12px}
.inline-stat-item{display:flex;justify-content:space-between;gap:14px;padding:12px 14px;border-radius:16px;background:#f5f8ff;border:1px solid rgba(7,20,45,.06)}
.funnel-grid{grid-template-columns:repeat(3,minmax(0,1fr))}
.trust-grid{grid-template-columns:repeat(3,minmax(0,1fr))}
.campaign-hero{padding:54px 0 40px;background:var(--grad-hero);color:#fff}
.campaign-hero .page-lead{color:#d8e3ff}
.campaign-stack{display:grid;grid-template-columns:1.08fr .92fr;gap:24px;align-items:start}
.ad-note{padding:14px 16px;border-radius:18px;background:#eef4ff;border:1px solid rgba(7,20,45,.08);color:#42506d;font-weight:700}
.segment-nav{display:flex;flex-wrap:wrap;gap:10px;margin-top:1rem}
.segment-nav a{padding:10px 14px;border-radius:999px;background:#eef4ff;color:#2347a7;font-weight:800;border:1px solid rgba(7,20,45,.08)}
.value-band{padding:24px;border-radius:26px;background:linear-gradient(135deg,#0d2143,#07142d);color:#fff;box-shadow:0 22px 52px rgba(7,20,45,.18)}
.value-band p{color:#d8e3ff}
.dual-column{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px}
.mini-kpi-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:12px}
.mini-kpi{padding:18px;border-radius:18px;background:#fff;border:1px solid rgba(7,20,45,.08)}
.mini-kpi strong{display:block;font-size:1.6rem;margin-bottom:.35rem}
.sticky-card{position:sticky;top:112px}
.surface-list{display:grid;gap:12px}
.surface-list .surface-card{padding:18px}
.badge-soft{display:inline-flex;padding:8px 10px;border-radius:999px;background:#eef4ff;color:#2448aa;font-weight:800;font-size:.82rem}
@media (max-width:1180px){.segment-grid,.hero-meta-grid,.ops-metrics,.funnel-grid,.trust-grid,.mini-kpi-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.campaign-stack,.ops-grid{grid-template-columns:1fr}}
@media (max-width:920px){.segment-grid,.hero-meta-grid,.ops-metrics,.funnel-grid,.trust-grid,.mini-kpi-grid,.dual-column{grid-template-columns:1fr}.ops-toolbar{grid-template-columns:1fr}.consent-shell{left:12px;right:12px;bottom:12px}.consent-actions{display:grid;grid-template-columns:1fr}.campaign-stack{gap:18px}}

/* v6 lead ops and persona additions */
.ops-table{width:100%;border-collapse:collapse;font-size:.95rem}
.ops-table th,.ops-table td{padding:14px 16px;border-bottom:1px solid rgba(7,20,45,.08);text-align:left;vertical-align:top}
.ops-table th{font-size:.82rem;letter-spacing:.08em;text-transform:uppercase;color:#5b6b86;background:#f7faff;position:sticky;top:0;z-index:1}
.ops-chip{display:inline-flex;align-items:center;gap:8px;padding:8px 10px;border-radius:999px;background:#eef4ff;color:#2347a7;font-weight:800;font-size:.78rem}
.ops-chip-grade-a{background:#e8fff0;color:#0b8a43}
.ops-chip-grade-b{background:#f2f9ff;color:#1f6bd0}
.ops-chip-grade-c{background:#fff7e8;color:#b57900}
.ops-chip-grade-d{background:#fff0f4;color:#b4235a}
.inline-stat-list{display:grid;gap:12px}
.inline-stat-item{display:grid;gap:6px;padding:12px 0;border-bottom:1px solid rgba(7,20,45,.08)}
.inline-stat-item:last-child{border-bottom:0;padding-bottom:0}
.inline-stat-item span{font-size:.86rem;color:#5b6b86}
.inline-stat-item strong{font-size:.98rem;color:#13233f;word-break:break-word}
.badge-soft{display:inline-flex;align-items:center;gap:8px;padding:8px 10px;border-radius:999px;background:#edf3ff;color:#2246a7;font-weight:800;font-size:.78rem;margin-bottom:12px}
.sticky-card{position:sticky;top:120px}
@media (max-width:1180px){.sticky-card{position:relative;top:auto}}